Ethics aren’t just for AI algorithms


Based on a recent survey, 89% of people either agree or strongly agree that a company's ethical stance would influence their opinion on working together.

Ethics has been an afterthought for a long time. But as AI becomes more prevalent in everyday life, there’s a shift to ethics being a first thought because building ethical models isn’t just about checking the results of your model. It’s about baking ethics in the full lifecycle of any AI project. By starting with ethics at the outset, you’ll save yourself re-engineering later.

This talk will give you the tools you need to make informed decisions around building production-ready ethical models. We’ll cover four practical steps to adopting ethical AI, including awareness, diversity, human in the loop, and frameworks.

Join us to learn how an ethics-centric approach benefits you and the wider world, and how partnering with the right organisations can help you achieve productionised AI faster.


Matt Beale is one of CloudFactorys Senior Solutions Consultants. He helps clients around the world overcome their data challenges with AI and ML projects across Autonomous Vehicles, Green Energy and FinTech. Matt joined CloudFactory due his interest in the ethical issue that impact AI and CloudFactorys mission to create meaningful work in the developing world. Away from work Matt has a passion for photography, travelling and unusual cars. In fact his passion for unusual cars bought him to import a Nissan Stagea from Japan to the UK.

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