Abstract: Imagine being able to visualize and fluidly explore massive datasets in the browser, no code required. Foursquare’s Unfolded platform allows you to do just that, transforming geospatial data into insightful maps in a matter of minutes. With Unfolded, data scientists can seamlessly access and apply spatial features to a variety of first-party and third-party data sets to solve critical business challenges - from site selection and competitor conquesting to boosting customer loyalty and more. In this session, Senior Director of Engineering Shan He will tangibly demonstrate how geospatial analysis can help improve user experiences, product design and business decisions.
Bio: Shan He is Senior Director of Engineering at Foursquare and Co-Founder of Unfolded - acquired by Foursquare. She is an engineer, a designer, and a data artist who has built her career in geospatial analytics and visualization. Before founding Unfolded, Shan was the first member of Uber's data visualization team. At Uber, she created and open-sourced kepler.gl, an advanced geospatial visualization tool and the 2018 Kantar Information is Beautiful Award Gold winner.